by Floor Aarnoutse, Linda Peursum and Fabiano Dalpiaz
Reference:
The Evolution of Advergames Development: A Study in the Netherlands (Floor Aarnoutse, Linda Peursum and Fabiano Dalpiaz), In Proceedings of the 6th IEEE International Consumer Electronics Society Games, Entertainment, Media Conference (IEEE GEM 2014), IEEE, 2014.
Bibtex Entry:
@INPROCEEDINGS{AarnPeurDalp2014,
author = {Floor Aarnoutse and Linda Peursum and Fabiano Dalpiaz},
title = {The Evolution of Advergames Development: A Study in the Netherlands},
booktitle = {Proceedings of the 6th IEEE International Consumer Electronics Society Games, Entertainment, Media Conference (IEEE GEM 2014)},
year = {2014},
publisher = {IEEE},
pdf = {aarn-peur-dalp-14-gem.pdf}
}